Reference 397 – Digital Marketing Manager
Based in Surrey
Salary - £38k - £42k per annum + Benefits
Benefits: Hybrid Working (Office / WFH), Flexible working, Holidays, Pension
Reports to Sales Director
My client a business services company is looking for a Digital Marketing Manager to join their small but dynamic team driving marketing online and offline for their growing business and you will be accountable for the marketing strategy across all platforms.
Duties:
You will create and lead the digital strategy across the business with the purpose to generate leads across digital channels.
Day to day management of website, email campaigns, PPC, targeting, LinkedIn advertising, PPC and all SEO.
Devising and coordinating content to support digital marketing campaigns. Copywriting and producing final collateral and ensuring that they meet branding requirements
Developing, enhancing and using data driven insight and reporting to drive and track conversion and engagement and ensure that results are measurable
Managing the online brand and the design, usability, content and conversion of the company website
Supporting internal users with guidance and supporting the development of templates to create a consistent brand
Managing and administering the website and social media channels
Sourcing and managing external digital agencies and suppliers where required
All other marketing duties if required.
Experience
Essential:
Bachelor’s Degree in Marketing or equivalent
5 years of marketing experience with at least 2 years in a B2B environment preferably in the IT/technology sector
Expertise of website management and online Content Management Systems (Wordpress), HTML and CSS
Experience managing Email Marketing programmes including automation and ABM workflows & Hubspot (Desirable)
Expertise using Google Analytics and metrics to monitor performance across PPC, LinkedIN, SEO, YouTube and Social
If you feel you have the right skillset for this role, or want to have a discussion about the particulars, please submit your CV for a call back.